Despite Market Uncertainty, Off-The-Plan Developers Can Improve Their Outlook

With migration increasing, a lack of supply of established homes and rental vacancies going down while rents go up, off-the-plan real estate remains an attractive proposition for owner-occupiers and investors alike. While the fundamentals are strong, there is still much uncertainty in the market and developers and project marketers must take steps to increase revenue… Continue reading Despite Market Uncertainty, Off-The-Plan Developers Can Improve Their Outlook

Why your project website could be a ‘drop off zone’ and how to fix it

A simple fix to dreaded buyer drop off As astute money man Warren Buffet once said that “If you don’t find a way to make money while you sleep, you will work until you die”. While this sentiment may be directed at the individual or worker, Property Developers should also take note. The reality is… Continue reading Why your project website could be a ‘drop off zone’ and how to fix it

Release.Me Named As Finalist For Proptech Awards 2022

Release.Me are thrilled to announce that we have been named as a finalist in the Proptech Association Australia awards for 2022 in the Design, Build & Develop Start Up category. Release.Me was created to help Buyers enjoy a fairer and more convenient off the plan purchase process, but we have designed the platform to streamline… Continue reading Release.Me Named As Finalist For Proptech Awards 2022

First In, Best Dressed Sales Approach Diminishes Profit Potential

First in, best dressed sales diminishes profit potential in off the plan real estate – in a big way It’s no secret that a ‘first in, best dressed’ sales approach is the most widely adopted across off the plan projects, and that many Property Developers and Agents revel in the ensuing media attention drawn from… Continue reading First In, Best Dressed Sales Approach Diminishes Profit Potential

Four ways Project Sales and Marketing teams can drive greater results for Property Developers

A young basketball player scoring a slam dunk.

Four ways Project Sales and Marketing teams can drive greater results for Property Developers Lead in market expansion Did you know that in the March 2021 quarter, the ABS recorded that 104,100 people moved interstate, this is 19% more than in the March 2020 quarter. Queensland gained the most people from net interstate migration (+7,000),… Continue reading Four ways Project Sales and Marketing teams can drive greater results for Property Developers

Creating an 11-star off the plan customer experience

Technology raises the bar for customer experience in off the plan real estate sales Sowing the Seeds  In an early episode of LinkedIn Co-founder Reid Hoffmann’s marvelous podcast, ‘Masters of Scale’ Airbnb Co-founder Brian Chesky spoke about his process in creating the ultimate customer experience, which is to “Design an 11-star experience”. What is that… Continue reading Creating an 11-star off the plan customer experience

Three key Proptech tools for greenfields developments

Three Key Proptech tools for greenfield developments Greenfields land developments are booming across Australia, from Melbourne’s expanding North West corridor and South East, to Sydney’s West and all across South East Queensland, as interstate movers, downsizers, and young homebuyers are all vying for new estate opportunities. For property developers these are exciting times and an… Continue reading Three key Proptech tools for greenfields developments

The problems buyers and sellers face when off the plan stock is released

We know that buying a home is a big deal. Not only is it the biggest financial investment most families make it is often an emotional investment in the hopes and dreams for a family’s future. The real estate industry has struggled to find a fair and equitable way to release off the plan stock… Continue reading The problems buyers and sellers face when off the plan stock is released

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